De la décision à l’exécution d’une politique linguistique. Cas de la publicité au Burundi

dc.contributor.authorBigirimana, Clément
dc.contributor.authorNduwingoma, Pierre
dc.contributor.authorNtiranyibagira, Constantin
dc.date.accessioned2026-09-01T14:03:22Z
dc.date.issued2021-07
dc.descriptionChapitre du livre
dc.description.abstractIn Burundi, legislation clearly specifies the status of each of the languages involved. However, users of these languages do not respect the law, as it specifies, although it is often said that "no one is supposed to ignore the law". The transgression of the law on the status of languages in Burundi is generally noticeable in advertising posters/signs, sometimes with spelling, syntactic or even semantic shortcomings or complexities. These posters being intended for everyone, therefore open to any criticism, leaves the observer or any informed person to ask himself the question of the languages in use in Burundi and their degrees of "mastery" by the authors of the advertisements. It is then through some posters / advertising signs found in the city of Bujumbura that we will demonstrate the inconsistency between the decision and the execution of language policy.
dc.identifier.urihttps://repository.ub.edu.bi/handle/123456789/2371
dc.language.isofr
dc.publisherEdition Observatoire europeen du plurilinguisme
dc.subjectadvertising
dc.subjectBurundi
dc.subjectlanguage(s)
dc.subjectregulatory texts
dc.subjectcity
dc.titleDe la décision à l’exécution d’une politique linguistique. Cas de la publicité au Burundi
dc.typeBook chapter
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